Press announcement: 11th of March 2019
Fresh Collective Ltd a global on demand marketing and brand strategy consultancy, based in the UK, has been appointed by Nautix Technologies a new disruptive Start-up in the maritime sector.
Nigel Taylor CEO of Fresh Collective Ltd says we are proud to have been appointed and have the opportunity to partner with this innovative company, we have been tasked with building their global brand, go to market strategy and positioning strategy in the Maritime industry.
Nautix Technologies based in Denmark, co-founded by three mariners, offers a modern SaaS product designed to drive user behavior towards better safety standards and operational excellence.
Tarang Valecha Founder of Nautix Technologies comments:
Fresh Collective Ltd is a great partner, who showed they are up to the challenge with new ideas and international marketing experience and we look forward to working together to create our name in the market and drive an authentic solution for change in shipping.
Valecha comments regarding safety and regulations in the Marine industry “despite being standard and repetitive; the execution and performance of ship operations are inconsistent, which leads to undesirable results such as repeated incidents, non-compliance, and operational inefficiencies. “
The most modern solutions still haven’t solved the core shipping business problems – making ships safer, compliant, reliable and efficient.
We believe in influencing human behavior through digitalization for safer, reliable and efficient ship operations. We are in our early stages of testing and benchmarking our disruptive solution and are planning our go to market strategy with key partners.
For further information please contact Fresh Collective Press office via our contact form.